This is a big one… thousands of passionate Apple users eagerly watched Steve Jobs walk on stage and tell the world how Apple is going to get healthy again, and at the end, he drops a bombshell announcement which resulted in lots of booing from the audience, but in the end, was it all for the better?


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7:20 - Status Report
12:53 - Board of Directors
15:58 - Market Focus: Creative Content and Education
19:29 - Core Assets: Apple Brand and Mac OS
26:53 - Meaningful Partners (The Bombshell Announcement)
42:36 - Think Different
43:25 - Aftermath and Other Tidbits
48:56 - Conclusion


NotesKey: http://www.noteskey.com

Becoming Steve Jobs: https://www.audible.com/pd/Becoming-Steve-Jobs-Audiobook/B00R8HJRZM

Macworld Boston 1997: https://youtu.be/IOs6hnTI4lw


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Episode Transcription: https://thecomputerclan.com/transcriptions/AppleKeynoteChronicles-004.pdf